IT World

The information technology and communication are a part of the emerging technologies that usually tend to identify with the acronym ICT and refer to the use of computerized systems to store, process and disseminate any information or educational training process.
Over the years, ICTs have evolved to meet human needs and highlighting the television and radio.
Societies today are characterized by diverse and abundant flow of information and communication. In a century we have gone from radio equipment that allowed us to hear voices of remote environments, the black and white film, color, special effects and computer-created characters, of the nearly first TV images showed the landing a man on the immediacy of news and images of world events.
ICTs are mainly characterized by their intangibility (possibility of scanning), immediacy and multimedia applications. They have brought great benefits especially in education but in turn if not given proper use, will find disadvantages.

Therefore, currently the use of information technologies and communication in adolescents is a matter of concern, debate and reflection for many authors, both nationally and internationally. But this concern has not yet been translated into a systematic and organized effort to implement relevant activities for the appropriate use of technology by teens.
For example, one of the major concerns for both educators and the family, about the relationships of adolescents with ICT, is the possibility that appear addictive behaviors that can disrupt personal and social development in the adolescents. The media are the first to emphasize these cases, although there can not be generalized.
You could say that what defines the addictive behavior is the frequency with which this is done; it is the loss of control of the person, and the establishment of a relationship of dependency.
In this regard, seven have been proposed to detect signs of Internet addiction:

* Spending several hours’ online, neglecting important aspects of your life.
* Friends and relatives think you have problems with using the Internet.
* Being young (the younger, more risk must be dependent on the Internet.)
* The use of the Internet creates serious negative consequences.
* You see his reliance on the Internet as a shy, intense activity.
* Keep secret the time you spend online.
* You can not go a day without the computer without connecting to the Internet.

In turn, indicates that this addiction leads to truancy and certain behaviors such as not complying with the schedules chat at all hours and allow interacting with their peers. This addiction is defined as follows: “Cell phone use becomes an addiction when it becomes a repetitive behavior that is pleasurable and creates a loss of control in the subject”

A related aspect of addiction is isolation. Often, the media reported about this effect, produced the use of ICT, particularly in adolescents. We deliver the image of the young alone, locked in his room and escaping from any social commitment to sit for many hours and connect to your computer. Isolation is a risk that reflects the degree of dependence that has every teenager.

On the other hand, the adolescent population and its environment may be affected because of the potential offered by ICT to get lots of information about its users, without being aware of it. The strategies are many: an apparently inoffensive forms or promotions via SMS to mobile are among the most common. Companies are able to easily pass the barrier between public and private, using the ingenuity of users.
Regarding the second problem, the advertising is not specifically distinct from other information in the contents that we deliver ICT. In this respect it is logical that if we study the composition of such web sites of brands and favorite products of adolescents, and advertising that reaches them through mobile phone, it is difficult to clearly differentiate between information and persuasion.